Two sites, two conversations
Commercial clients and family clients no longer share a homepage that talks past both of them.
・Advisory・Web development, Advertising・Company site
理林律師事務所 covers commercial work and family law. One mixed site blurred both. Each audience now has its own site, and a phone can start the consult without hunting.

What we delivered
Two sites, two conversations
Commercial clients and family clients no longer share a homepage that talks past both of them.
A way to ask, from more than one place
The consult is available without a treasure hunt through the footer.
The phone is the primary screen
Someone in a hurry can start on a small screen.
Background
The challenge
The audiences want opposite rooms
A business reader and a family reader should not be sold the same atmosphere.
The ask has to be obvious without looking desperate
Legal help is urgent. The button still has to belong to a firm.
Urgency happens on a phone
The path to a consult has to survive a thumb and a bad moment.
What we did

Each site is dressed for the matter it actually handles.

The first screen says what this site is, and how to talk to someone.

A persistent way to start, including a dialog, so the ask is never off-screen for long.

The consult path is designed for the device people use when they need a lawyer now.
The design, in practice
![FireShot Capture 154 - 首頁 - 理林法律事務所 - [lilin-housecounsel.com]](/api/v1/storage/site-image?p=f0000000-0000-4000-8000-000000000001%2F3d470aae-451d-4784-957e-7dbe35429f12%2Fgeneral%2F1788246766069-430d4881.webp&dpl=dpl_AGHHxGEMXjX7bieXANtnGZhu6eTK)
![FireShot Capture 156 - 首頁 - 理林法律事務所 - [lilin-familyproceedings.com]](/api/v1/storage/site-image?p=f0000000-0000-4000-8000-000000000001%2F3d470aae-451d-4784-957e-7dbe35429f12%2Fgeneral%2F1788246769697-a8439c71.webp&dpl=dpl_AGHHxGEMXjX7bieXANtnGZhu6eTK)
![FireShot Capture 162 - 專業團隊 - 理林法律事務所 - [lilin-housecounsel.com]](/api/v1/storage/site-image?p=f0000000-0000-4000-8000-000000000001%2F3d470aae-451d-4784-957e-7dbe35429f12%2Fgeneral%2F1788246777215-38de6959.webp&dpl=dpl_AGHHxGEMXjX7bieXANtnGZhu6eTK)
![FireShot Capture 159 - 法律顧問 - 理林法律事務所 - [lilin-housecounsel.com]](/api/v1/storage/site-image?p=f0000000-0000-4000-8000-000000000001%2F3d470aae-451d-4784-957e-7dbe35429f12%2Fgeneral%2F1788246774938-51028395.webp&dpl=dpl_AGHHxGEMXjX7bieXANtnGZhu6eTK)
![FireShot Capture 157 - 首頁 - 理林法律事務所 - [lilin-familyproceedings.com]](/api/v1/storage/site-image?p=f0000000-0000-4000-8000-000000000001%2F3d470aae-451d-4784-957e-7dbe35429f12%2Fgeneral%2F1788246772250-af349890.webp&dpl=dpl_AGHHxGEMXjX7bieXANtnGZhu6eTK)
![FireShot Capture 153 - 首頁 - 理林法律事務所 - [lilin-housecounsel.com]](/api/v1/storage/site-image?p=f0000000-0000-4000-8000-000000000001%2F3d470aae-451d-4784-957e-7dbe35429f12%2Fgeneral%2F1788246762517-28677cec.webp&dpl=dpl_AGHHxGEMXjX7bieXANtnGZhu6eTK)



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