有垢淨工程行：高轉換一頁式行銷網站，流量與轉換雙贏｜客戶案例

・Manufacturing・Advertising, UI / UX・Landing page

有垢淨工程行：高轉換一頁式行銷網站，流量與轉換雙贏

有垢淨清洗 used a single tall image as the ad landing page. It loaded slowly, and Google could not read a word. The page is now real text, in an order that can turn a click into a booking.

瀏覽網站

專案成果

Search can read it. The click has somewhere to go.

圖示
Search can index the offer
The words are in the HTML. The long picture is no longer the whole page.

專案背景

The ad landed on a picture. Search could not land at all.

有垢淨 cleans air conditioners and washing machines at home, and buys the clicks. The old page was one long image. Slow, and invisible to search, because there was no text to index. The replacement is one page: readable, fast enough, and laid out so a click can become an order.

專案挑戰

An image where the words should be, a messy path, trust with nowhere to sit

圖示
The words were trapped in a bitmap
Search engines do not read a flattened poster. The organic visits never started.

解決方案

Text and image apart, a path, proof you can see

Rebuilt so copy is copy and pictures are pictures.

圖文分離技術重構
全面捨棄長圖架構，採用標準化網頁語法進行圖文分離排版，讓關鍵字能被 Google 順利檢索，為長期自然流量打下良好基礎。

設計落實

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・Manufacturing・Advertising, UI / UX・Landing page