The platform offers several AI capabilities. They are separate modules, and you turn each one on by itself:
| Module | Sidebar section | What it is for |
|---|---|---|
| AI SEO | AI Marketing | Site health, search monitoring, competitors, and keywords with content planning. See Use AI SEO |
| AI chat | AI chat | Public chat at the bottom right, built from published content. See Set up AI chat |
| AI social | AI social posts | Drafts for Facebook, Instagram, and Threads. See Generate a social post |
The AI sections in the sidebar usually appear when at least one AI module is on. Each submenu still depends on that item being on.
Before you start
- Turn modules on separately. SEO being on does not mean chat or social is on. Ask the platform for the one you need.
- There may be a usage limit, especially for site health and keyword analysis. The screen tells you when the quota is used up.
- Review what AI writes. Treat it as a draft and a helper. Do not publish a page, or post it to social, without checking.
- Permissions. By default the owner and a site editor can write. The role you actually have still decides.
Technical SEO (the sitemap, tracking codes, and search performance) lives in site settings, and it complements the AI audit. See Site SEO, in brief. The chat for editors at the bottom right of the admin is Set up the admin assistant. That is separate from the public and marketing AI in this folder.